Cookies and Interest-Based Advertising Policy

Cookies and Interest-Based Advertising Policy

What kind of interest-based advertising does Mavencare conduct?

We personalize our website and participate in network advertising programs that display advertising about us on other unaffiliated websites. We customize and personalize this advertising to your interests based on information from your activities, such as the actions you take when you visit our website and when visiting websites that display our advertising.

We also use Facebook Custom Audiences to target our advertising to you on Facebook. We ask Facebook to show you our advertisements that are customized based on your interaction with our website. We also use Facebook Custom Audiences to analyze and measure how you interact with those advertisements.

How do you use cookies and other digital markers and conduct interest-based advertising?

We use technologies such as cookies, web beacons, pixels and other technologies to collect information on how users navigate our website and respond to our promotional communications.

When a user interacts with our website, "cookies" and other digital markers are used by us and by our third party service providers to collect information and to track user patterns. A cookie is a small text file which contains a unique identification number that identifies your browser, not you personally, to our computer each time you visit our website. A cookie can tell us which pages were visited and how often. We use this information in an effort to improve our website’s usefulness to you - primarily for technical reasons, such as providing seamless navigation.

Our website uses cookies and pixel files (small image files) to manage our on-line advertising programs. Cookies and pixel files may keep track of your browser so that you will be recognized when you visit other websites. Our ad management providers use these pixel files and cookies to populate an advertisement for us when you visit certain other websites. We also use pixel files to determine when you have opened a promotional communication from us and other interactions with that promotional communication, such as if it has been forwarded or if a link within it has been clicked. These pixel files are generally valid for a limited number of days and are provided by our ad management providers.

How can I opt-out of receiving interest-based advertising from you?

If you do not want to receive interest-based advertising on other websites or would like to exercise choices about the third party advertising networks that provide you with interest-based advertising, please see the opt-out options below. Please note that if you opt-out you may still receive online advertising from us on other websites or applications. However, these advertisements will not be displayed to you based on your interests.

• Interest-Based Advertising and Analytics. You can opt-out of network advertising programs that track your activities across multiple websites to deliver personalized advertising content to you. Please visit Digital Advertising Alliance of Canada Opt-Out Page, NAI Opt-Out Page and the Ad Choices Opt-Out Page.
• These websites provide tools that identify member companies that have placed cookies on your browser and provide mechanisms to opt-out of those cookies. You will still receive other types of advertising from participating companies; however, it will not be based on your interests. Deleting browser cookies can remove your opt-out preferences, so you should use these tools periodically to ensure that your preferences are up-to-date.
• Cookies. If you would prefer not to accept cookies, you can: (i) go to your browser settings and change your settings so you are notified when you receive a cookie and you can choose whether or not to accept it; (ii) disable existing cookies by selecting this option in your browser; or (iii) set your browser to automatically reject any cookies. You may also set your email options to prevent the automatic downloading of images that may contain technologies that would allow us to know whether you have accessed our email and performed certain functions with it.
• Facebook Custom Audiences. You may opt-out of receiving Facebook Custom Audiences advertising from us by following the instructions here or by contacting us at the contact information below.

Who can I contact if I have questions about cookies or interest-based advertising?

Should you have any questions or concerns about how we use cookies, our interest-based advertising, or our privacy practices, you may contact us at privacy@mavencare.com. You may also write to us at:

Privacy Officer
79 Madison Ave
Suite 657
New York, New York 10016

or

Privacy Officer
20 Eglinton West
Suite 1111
Toronto, Ontario
M4R 1K8

Please see our Privacy Policy for more information on our privacy practices.